Laut Aussage des ARD-Vorsitzenden Lutz Mamor wird der Einfluss des Mediums Internet mit seinen Online-Video-Angeboten noch stark überschätzt, stattdessen sei die Konvergenz von Internet und TV viel langsamer unterwegs als manche Experten glauben.
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Pay-TV services are taking around 95% of video services spendings by households in the USA. Of the services battling for the rest, SVOD is climbing rapidly, driven by Netflix and Amazon Instant.
Analysts at Gartner expect SVOD to rise by nearly 30% in 2014. It will claim some of the budget that would otherwise go to additional Pay-TV packages – cord-thinning, rather than cord-cutting. On the other hand, it seems feasible for a new generation of households to become cord-nevers, by relying on OTT services for video and TV.
Read more at RapidTVnews.
Sony’s plans to disrupt the pay-TV industry with its own OTT offer have met some obstacles, namely the content owners who refuse to play along, leading to a price of $80/month and channel bundles that include the same niche channels no consumer ever wanted but always has to pay for, because of the market power of “big entertainment”. Originally, Sony had intended to offer a more customer friendly set of channels at a lower price, but they got “creamed” in negotiations.
Read more at fiercecable.
Originally posted on TechCrunch:
Over the past several years, Showyou has been in the business of helping users find interesting videos that might appeal to them. Now it’s preparing to flip its model just a little, with the introduction of a new way for content owners to find viewers and get paid for their videos with the launch of a subscription channel store.
This isn’t the first time Showyou has put some effort behind the concept of channels. Last summer, it announced that partners could create channels of videos that they could then place advertising against. Those channels included the ability to set custom backgrounds, featured images, and the like.
But monetization didn’t take off. The idea was that ads would run as interstitials in between a channel’s videos. Still, for ad revenue to matter, you need a high number of viewers to really pay off. Selling videos — and selling access to them…
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It’s hard to say which streaming box is the most successful, since the metrics vary and many households have more than one device. “In its announcement Tuesday, Roku affirmed its usage dominance with its own data, touting that its players account for an average of 37 hours a week of service per home. Apple TV came in second in Roku’s tally, at 15 hours a week, followed by Chromecast (12 hours) and Fire TV (six hours).”
Zum Deutschlandstart des Branchenriesen Netflix liefert der Spiegel eine Gegenüberstellung der vier großen Anbieter in Deutschland: Sky Snap, Amazon Instant, Watchever und Marktführer Maxdome. “Wo bekommt man welche Serie, wo welchen Filmklassiker? Und welche Dienste lassen sich auch unterwegs nutzen?”
Originally posted on TechCrunch:
Millennials, one of the largest generational groups in the U.S., on par with the Baby Boomers, are also the largest group of smartphone owners, says Nielsen in a report out today. And their adoption of the devices is still growing: by the second quarter of this year, 85% of those aged 18 to 24 owned a smartphone, and 86% of those aged 25 to 34 did.
That’s up from 77% and 80%, respectively, over the same time last year.
It’s worth also pointing out, on the eve of Apple’s big iPhone 6 reveal next week, that the smartphone in question is more likely to be an Android phone. Nielsen notes that over half (52%) of U.S. smartphones run Android, with Apple iOS accounting for a 42.7% share, and “other” OS’s (Windows Phone, Blackberry, etc.) making up the rest.
But while it didn’t break out the number of Millennials specifically who…
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